I haven’t shared new work in a while here on this blog, so I’m excited to show you a new logo design today. This was for a blog that provides inspiration, business tips, marketing tips, etc. for female entrepreneurs.
As a designer that works with female entrepreneurs, this was right up my alley! My client wanted something modern and simple but with a touch of quirk. She provided me with a Pinterest board of logos and other designs she liked, and I set to work.
Here are the logo options I presented to her:
My client chose the bottom option, but later decided to go in another direction. So even though we never finished this project I still wanted to build it out and see what it could become. I chose my favourite option, #1, and applied colour, chose a font palette, and designed coordinating patterns.
I’d love to hear your thoughts in the comments!